The Company is in search of a Vice President, Player Growth & Experience to join its Executive Leadership Team. This pivotal role is focused on leading the organization's end-to-end player growth agenda and the revenue outcomes it generates. The successful candidate will be responsible for shaping the company's strategic direction, future product roadmap, and overall consumer experience, particularly as the company evolves into a connected omnichannel ecosystem. The role demands a transformational growth leader with a proven track record in driving consumer growth, leading transformation, and delivering measurable business results. The VP will be accountable for product strategy, digital experience, retail, marketing, engagement, and omnichannel performance, and must be adept at aligning teams, stakeholders, and investments around shared priorities in complex environments. The ideal candidate for the Vice President, Player Growth & Experience position at the company is a strategic and commercially astute executive with the ability to translate consumer insight, product strategy, digital experience, and data-driven decision-making into a cohesive growth agenda. They should be equally comfortable in shaping long-term vision and executing against ambitious objectives, and be a collaborative, empowering, and enterprise-minded leader. The role requires a candidate who can foster innovation, accountability, and high performance, while building strong relationships and creating alignment across the organization. This is a rare opportunity to make a significant impact during a period of transformation, and the role is central to the company's mission of redefining how it engages with its customer base.

Hiring Company

Western Canada Lottery Corporation (WCLC)